Food & Beverage Brand Design

1. I have a great idea for a brand, but I’m not sure how to bring it to life. You want your brand to stand out from the competition, but you have no clue where to start. What comes first? Color palette? Branding? A website? Package design? You realize there are so many moving parts and you are overwhelmed.

2. I’ve decided on my packaging, but don’t know what FDA regulations apply. It’s crucial that your packaging is compliant before you spend the money to go to print. There is so much conflicting information out there and you know you shouldn’t rely on Google to tell you what you need. The laws are always changing and are specific to the product, you need a food packaging specialist to help navigate these uncharted waters. 

3.  I’m overwhelmed by all the website options. You need a website to effectively communicate your brand’s message and make it easy for customers to purchase. What platform is best? Will I be able to update it myself? How do I configure my products and shipping? You need an experienced designer and developer to help you navigate the digital landscape.

4. Content marketing is important, but I don’t know what I really need. Like so many new founders you’re starting alone and need help. There’s simply not enough bandwidth right now to create content for your website and social media. You could really use and outsourced team to get you started with copy, photos, and videos.

5. I’ve already launched my website, but sales are really slow. You thought you did everything right, but despite hustling, you aren’t getting enough direct-to-consumer sales. You think you may need to do more marketing, but who has time to come up with content? And…which platform is best to reach my audience? You need a partner who can create a plan that works!

6. My packaging needs a refresh. Once upon a time, you may have had a great package that converted into sales, but now It looks dated (and not in a trendy, vintage way). Perhaps you started out with one flavor, but didn’t plan to add more. How do you expand your line and keep it looking cohesive? You need a re-design and new strategy!